New Jeans Tour Promotion
For this project, I was tasked with designing a mock tour promotion for a chosen artist, including a poster and website. I selected NewJeans, a popular K-pop group known for their youthful and playful energy. My goal was to capture their fun, dynamic identity while creating a cohesive tour theme. I developed clean layouts, bright visuals, and a modern aesthetic that balanced playfulness with simplicity. The final designs reflect NewJeans’ fresh brand and deliver an engaging, visually striking promotion for their tour.
PROCESS WORK
PROCESS WORK
Spot the differences!
Each iteration reveals small but meaningful adjustments that gradually bring the final design to life.